Our Expertise
Our know-how acquired over the last few years is born from the passion of the men and women who make up Zalar Agri. Our expertise covers three areas of activity: production, packaging and marketing.
Production
Production is the core business of agriculture and includes all activities carried out on farms that are directly related to crops. Soil preparation, planting, pruning, fertilization and harvesting are all areas of action that are part of the cultivation process in order to offer our customers quality products.
In recent years, mechanization has given way to digitalization with the introduction of more innovative processes such as control and decision support tools for precision agriculture.
Production
Production is the core business of agriculture and includes all activities carried out on farms that are directly related to crops. Soil preparation, planting, pruning, fertilization and harvesting are all areas of action that are part of the cultivation process in order to offer our customers quality products.
In recent years, mechanization has given way to digitalization with the introduction of more innovative processes such as control and decision support tools for precision agriculture.
Packaging
Before arriving at our customers’ premises, the harvested fruit goes through the packaging and packing stage to preserve its quality.
Zalar Agri has invested in new preservation and packaging stations next to its historical packaging station located in the Immouzer area.
Marketing
In Morocco and internationally, Zalar Agri ensures a presence on the main markets.
Within the main wholesale fruit and vegetable markets of the Kingdom or through large and medium-sized stores in Morocco and abroad, we have developed strong partnerships to ensure a constant supply throughout the year.
Marketing
In Morocco and internationally, Zalar Agri ensures a presence on the main markets.
Within the main wholesale fruit and vegetable markets of the Kingdom or through large and medium-sized stores in Morocco and abroad, we have developed strong partnerships to ensure a constant supply throughout the year.
