Value chain

As a company operating in the agricultural sector, places great importance on the quality and safety of its products, which is one of the pillars of its operational excellence.

Qualité des produits Zalar Agri

Product quality

Throughout the Zalar Agri value chain, from the fields to distribution, including purchasing and logistics, information systems, and development, each participant in the process contributes to the required quality of the products for our customers. This pursuit of quality begins during cultivation and continues with meticulous monitoring of the fruit’s quality until it is harvested and distributed.

Maturity, size, and firmness are all criteria that determine the quality expected by our customers, and our teams are committed to delivering it. Each batch leaving our facilities undergoes rigorous quality control to ensure consistent delivery quality, in accordance with our quality management system.

This commitment involves all individuals at every level of the company, where continuous and transparent communication is established with our customers to keep them informed about their deliveries in a timely manner.

Product quality

Throughout the Zalar Agri value chain, from the fields to distribution, including purchasing and logistics, information systems, and development, each participant in the process contributes to the required quality of the products for our customers. This pursuit of quality begins during cultivation and continues with meticulous monitoring of the fruit’s quality until it is harvested and distributed.

Maturity, size, and firmness are all criteria that determine the quality expected by our customers, and our teams are committed to delivering it. Each batch leaving our facilities undergoes rigorous quality control to ensure consistent delivery quality, in accordance with our quality management system.

This commitment involves all individuals at every level of the company, where continuous and transparent communication is established with our customers to keep them informed about their deliveries in a timely manner.

Qualité des produits Zalar Agri

Product safety

In all its processes, Zalar Agri has developed an extensive risk prevention program based on the robust principles of HACCP (Hazard Analysis and Critical Control Point) to ensure food safety and prevent any risk to consumer health. Another foundational principle embedded in this approach is traceability, which guarantees the product’s lifecycle monitoring, ensuring the delivery of a safe and healthy product from the field to the customer.
In support of this approach, awareness and training sessions on food safety are regularly organized for all those involved in the food production, packaging, and distribution chain. The ultimate goal is to minimize risks associated with this matter.

The culture of food safety is woven into performance reviews and is an integral component of employee compensation.

sécurité produits zalar agri
Pomme maroc apple morocco

Business ethics

Zalar Agri is committed to exemplary business ethics, conducting its operations fairly and in alignment with good corporate governance guidelines. This commitment encompasses the prevention of corruption and reflects our dedication to human rights, social, environmental, and ethical considerations in our interactions with customers, suppliers, and other stakeholders.

Business ethics

Zalar Agri is committed to exemplary business ethics, conducting its operations fairly and in alignment with good corporate governance guidelines. This commitment encompasses the prevention of corruption and reflects our dedication to human rights, social, environmental, and ethical considerations in our interactions with customers, suppliers, and other stakeholders.
Pomme maroc apple morocco

—Zalar Agri

Interested in our products?

+212 522021346
Message
By submitting this form, I agree that the information entered will be used to allow me to be contacted again and I accept the site's privacy policy *
Thank you for contacting us, we will get back to you as soon as possible.
There was a problem, please try again later.